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Jennifer Franco started Society of Wellness Nutritional Systems initially because there was such a high demand to learn how to utilize and implement her Functional Assessment System from practices across the country.


Jennifer Franco started Society of Wellness Nutritional Systems initially because there was such a high demand to learn how to utilize and implement her Functional Assessment System from practices across the country. Then after beginning this journey of teaching hundreds of practices in person how to effectively follow a systematic interview, report of findings, and follow up procedures she recognized there was a gap in online educational content that ultimately capped her ability to make a scalable impact on the health of society nationwide. After a methodical review of her own journey of education and experience she decided to bring many of her own mentors onto the faculty of SOWN to fill that gap.

Now, together with many of the mentors and educators who have fueled and brought Jen to the success she sees in her practice, SOWN is delivering a full offering of comprehensive online programs. This will truly give thousands of practitioners around the world and millions of patients the ability to join the ranks and live in a Society of Wellness!


Jennifer Franco

Founder and President, CN, ACN

Jennifer Franco owns and operates two nutrition-based companies: the Society of Wellness, Inc. (, a nutrition consulting company in which Jennifer actively counsels patients with functional nutrition and herbal therapy and SOW Nutritional Systems, LLC. (, a company that educates and implements functional nutrition systems into doctors’ offices around the country.
As a functional nutritionist, Jennifer conducts Functional Nutrition Assessments with clients in her Southern California offices such as the South Coast Midwifery and Dr. Bill DeMoss, as well as, virtually across the world. The purpose of a nutrition assessment is to evaluate the functional health of clients and determine their specific needs to further support their personal wellness goals. Jennifer has an educational background in Kinesiology and is certified in Clinical Nutrition, Applied Clinical Nutrition, as well as an AFAA certified personal trainer. When Jennifer is not in the office seeing clients, she is passionate about educating both the general public and other health care practitioners through teaching seminars, lectures, workshops, writing articles for journals and speaking on national radio programs.
Jennifer continuously strives to practice and maintain a true wellness lifestyle. As a sports enthusiast, she enjoys everything from professional team sports to her own personal athletic ambitions such as snowboarding, surfing, hiking and completing her first marathon in 2008. She enjoys traveling and continues a healthy lifestyle by maintaining physical fitness, a positive mental attitude, whole food nutrition and receives regular chiropractic care.

Click here to learn more about her program, Functional Assessment System

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Dr. Will Mitchell

DOM, MS Nutrition, IFMCP

Will Mitchell has been studying Oriental Medicine since 1998. He has aBachelor’s degree in Microbiology, a Masters degree in Oriental Medicine from the Academy of Oriental Medicine at Austin, and a Masters degree in Human Nutrition and Functional Medicine from the University of Bridgeport. Additionally, he is a Institute for Functional Medicine Certified Practitioner, a Doctor of Oriental Medicine, and is licensed by the New Mexico Board of Acupuncture and Oriental Medicine. He is also nationally board certified in Oriental Medicine by the NCCAOM. He is an Applied Clinical Nutritionist, and like his wife, also certified in the Bredesen MEND Protocol™.
He has co-written a book on improving sleep with natural means, as well as his book “The Unbreakable Brain” on reversing cognitive decline. His commitment to education and research gives him a technical background that allows him to specialize in working with difficult and challenging health conditions. He lectures to healthcare practitioners across the country with his wife, Marlene Merritt.

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Dr. Marlene Merritt

DOM, MS Nutrition, IFMCP

Marlene Merritt received her Masters degree in Oriental Medicine in 2000 and is a Doctor of Oriental Medicine. She has an additional Masters degree in Human Nutrition and Functional Medicine from the University of Bridgeport and is a Institute for Functional Medicine Certified Practitioner. She is licensed by the New Mexico Board of Acupuncture and Oriental Medicine and is nationally board certified in Oriental Medicine. Additionally, she is Board Certified in Bariatric Counseling and certified in the Bredesen MEND Protocol™.
She has published multiple articles on different issues in nutrition and is the author of three books — one on reversing hypertension using natural means, one on reversing diabetes, and one on insomnia. In addition to a full clinical practice, she lectures nationally with her husband, Will Mitchell, to healthcare practitioners all over the U.S. and Canada on issues ranging from dementia, diabetes, endocrine dysfunction, blood chemistry, nutrition and functional medicine.

Click here to learn more about their program, Functional Nutrition Therapy

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Lee Carroll


Lee Carroll, BSc, BHSc (WHM) is a practicing is a practicing medical herbalist and herbal educator with 28 years’ experience in the herbal industry.
Working alongside one of the modern world’s most influential herbalists, Professor Kerry Bone, Lee has developed deep and unique insights into the clinical application of modern western herbal medicine, along with herbal quality control, and herbal manufacturing.
Lee splits his time between his private Brisbane clinic and travel in the USA where he regularly conducts insightful and practical seminars on the clinical application of western herbal therapy.
A passionate advocate of the old principle, “doctor as teacher”, with an avid interest in herbal and biomedical research, Lee is a natural at interpreting information from the cutting edge and making it accessible to his audience. Lee empowers practitioners and clients alike, bringing relevance and meaning to clinical practice and good health to people’s lives.

Click here to learn more about his program, Functional Herbal Therapy

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Kerry Bone

Medical Herbalist, BSc (Hons), Dip Phyt FNIMH (UK)

Professor Kerry Bone is the co-founder and innovation driver at MediHerb, where he serves as Director of Research and Development. In 2016 MediHerb was awarded the American Botanical Council’s (ABC’s) Varro E. Tyler Award for excellence in Phytomedicinal (Herbal) Research.

As part of his educational role, Kerry is Adjunct Professor at New York Chiropractic College, providing input into their postgraduate applied nutrition program. He also founded the successful Masters of Health Science (Herbal Medicine) course at the University of New England in 2004, and served there as Associate Professor from 2004 to 2012.

Kerry is co-author of around 40 scientific papers on herbal research, including original research and systematic reviews. He currently serves as the only Australian member of the editorial board of the journal Phytomedicine, the top herbal research journal in the world, and is on the advisory board of the ABC.

He has also written or co-written six popular textbooks on herbal medicine. His most recent with Simon Mills, the second edition of Principles and Practice of Phytotherapy, was awarded the 2013 James A. Duke Excellence in Botanical Literature Award by the ABC, which is the second time these authors have received this distinguished award.

He still maintains a busy herbal and naturopathic practice in Toowoomba, Queensland, where he has been in continuous service for more than 33 years.

In 2015 Kerry’s lifelong contribution to the field of herbal therapy was recognized with his receiving the prestigious Lady Cilento award from the complementary medicine industry in Australia.

Click here to learn more about his program, Functional Herbal Therapy and Cancer

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Dr. Scott Vrzal


Dr. Scott Vrzal was born in Los Altos, California and graduated from Los Angeles College of Chiropractic in December 1993. Behind faith and family, he is an avid exerciser and has successfully competed in bodybuilding and bike racing. With his already voracious appetite for fitness, coupled with his desire for the pursuit of health, holistic Chiropractic was his uncontested choice in career.

“I’ve chosen to devote my life to the healing arts because I know of no greater joy than to be a part of transforming lives. It’s sad that people are often stifled, hopeless, limited or suffering needlessly. It deeply touches my soul to help them. I am grateful to choose this life because these gifts and life experiences have provided me the opportunity to have a dramatic impact on many wonderful lives with my problem-solving breakthrough system.”
He’s been practicing kinesiology for nearly 30 years and has worked diligently to come up with an approach to patient driven care. In addition to developing the Vrzal Technique, he travels across the U.S. educating practitioners on how to use this method with their patients. Dr. Vrzal integrates bio-mechanical, nutritional, and environmental wellness plus mental/emotional stress reduction techniques – all developed by the greatest minds in these fields.

Click here to learn more about his program, Functional Muscle Testing: Introduction

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